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This blog is focusing on a business event with a particular theme and highlights what is currently being spoken about on the topic. The event in this case is a trade fair which is an event where companies exhibit and demonstrate their products and services to a public or an invited audience. In this event the theme of the trade fair is a fashion show that showcase real and fake fur. "Exhibitors are selected on the basis of their creativity and quality of manufacturing." (Jackson and Shaw, 2006).
The blog is neither for nor against the use of fur and is simply informative. The authors of the blog however do have their own opinions on the topic.
Amani Kassar is a third year student and is studying Events Management. Her fascination in fashion shows has influenced her to create a blog about the use of Fur in Catwalk shows. She is also interested in the use of fake fur in key trends of the season.
Harli Dewar is also a final year student studying Events Management at London Metropolitan University. Her interest in fur being used for fashion purposes is continuously growing so being a contributor of this blog has helped to express her views on the situation.
Catherine Boyle is a third year student at London Metropolitan University and has a strong view on the abolishment of the real fur industry. She has a keen interest in the latest fashion and is excited about the outcome and responses to this blog.
Jackson, Shaw, D. (2006) The Fashion Handbook, Abingdon: Routledge
